Olivia has always enjoyed the challenges and intricacies of the music industry. Before making TFA her professional home, she spent time working for a publicist, an international production company and a local promoter. She even delved into the London, Ontario nightclub scene while studying at the University of Western Ontario. Olivia has been with TFA for more than 20 years. In 1998, she joined the team as a Junior Coordinator in the Toronto office, and since that time has continually expanded her knowledge and expertise which led to increased responsibilities and roles. In 2019 she was named TFA`s Vice President, Operations where she manages special events and projects, develops national tours and oversees all aspects of administration out of TFA’s Toronto office. Olivia has worked on a variety of marquee projects, in conjunction with TFA President Jeff Craib, including the One Night Live™ fundraiser concerts at Air Canada Centre for Sunnybrook Foundation, the events surrounding the Canadian Football League’s 100th Grey Cup game, introduction of integrated mixed martial arts in Ontario with MFC 29: Conquer at The Colosseum at Caesars Windsor and producing the ONtour Concert series summer 2017, celebrating Ontario`s 150th on behalf of the Ministry of Tourism, Culture & Sport. Olivia has worked with some of Canada’s most notable artists including Amanda Marshall, Bryan Adams, Burton Cummings, David Foster, David Wilcox, Finger Eleven, Holly Cole, I Mother Earth, Jann Arden, Johnny Reid, Kim Mitchell, Meghan Patrick, Michael Bublé, The Offspring, Our Lady Peace, Sarah McLachlan, Simple Plan, Sloan, and Tom Cochrane.